IPL Sponsorship Campaign
Portfolio
Collabs
Join us and quench your craft cravings over craft brews. Flex your elite ball knowledge over ball games. Find your big idea, hidden beneath your idea of fun. That's not it. Get access to plug & play leadership, cultural intelligence reports, tastemaxxing sessions for your team, invites to social mixers, creative tech prototyping.
Want to know more? Let's set up a call to explore synergies.
Birla Estates x Gujarat Titans with Trailer Park Group
A brand building campaign for a legacy real estate player that came hot on the heels of the IPL 2026 go live date. The task wasn't just to put Birla Estates on the map as the principal sponsor of Gujarat Titans. It was to repackage the brand's ''life designed'' philosophy from a sporting lens. The result? A campaign that was built with all heart, played with all heart and loved with all heart.
AICD OOH Campaign
Google AI Mode with Trailer Park Group
An outdoor first campaign to familiarise Bharat with Google's new AI mode by placing the product at the heart of the country's dreams and desires.
Brand world building + Identity
Taest Brand Book Inhouse
A demonstration of the agency's brand-world designing capability, displayed through a detailed immersion into our own branding & identity process.
AI Creative Direction
Taest HumAIne Kitchen Inhouse
A demonstration of the agency's AI creative direction capability displayed via our stunning social posts.
Motion animation
Taest Motion Ident Inhouse
A demonstration of the agency's motion graphics and animation capabilities displayed via taest's motion ident, designed in-house.
Creative Direction, Scriptwriting, Animatics, Jingle & STBs
Vicks Inhaler with Sparkt
A demonstration of the agency's plug and play leadership capability, displayed via co-creation of the campaign that set out to reimagine Vicks inhaler for a wider demographic.
AI Creative Direction
Woodland Winter '25 Lookbook
Our AI creative direction and filmmaking capabilities displayed via work developed during the pre-production stage for Woodland.
Tastemaker's Club
Club
The social club era of brand building is here.
Hang out with culture shapers. Make plans with tastemakers. All while building yourself, your brand, or your clients, a thriving space and an infectious taste.
2025 CLTRL OS Reports
Upgrade your cultural software.
The Feed
Social highlights
Taest Mixers
Meet, network, ideate with new tastemakers.
Muscle Up
Flex your creative muscles.
In Taest We Trust
Develop, expand, evolve your taste.
Bloopers
Unfiltered access.
What We Do
Capabilities & Offerings.
Network
Clients
Team
The Crew
Meet the brains behind taest. — a collective of creative strategists, designers, and cultural architects.
Agency creative head with 12+ years of brand building experience across India's hottest agencies and most sought after brands.
Ex brand manager at an Indian blue chip conglomerate, with 10+ years of new age brand building experience.
Creative at heart, technologist by degree, solving marketing challenges by creatively using the best of tech.
Our in house designer, social media associate for all things visual.